Theme Releases

We’re so excited to share that our Charlotte WordPress Theme has officially been redesigned for Kadence! 🎀

She’s pretty, she’s pink, and she’s ready to work — the perfect mix of charm and functionality. With thoughtfully crafted page templates, four flexible homepage options, sweet design details, and all the creative freedom of Kadence, Charlotte makes it simple to launch with confidence & show up beautifully online. Whether you’re a blogger, creative, or small business owner, you’ll have everything you need to build a site that feels elevated, purposeful, and completely your own.

Features You’ll Love in Charlotte

4 Unique Homepage Options

Charlotte includes two homepage layouts for bloggers, and two for service-based businesses and course creators! Each homepage option is built to spotlight your content and encourage visitors to explore, click, and connect.

• Home Option 1: Made for course creators, coaches, and service-based businesses ready to showcase their offers with clarity and confidence.
• Home Option 2: Perfect for service providers, shops, and creative studios that want a stylish, conversion-focused homepage. (Psst: this is an updated version of the original Charlotte homepage!)
• Home Option 3: Ideal for bloggers and content creators ready to grow and monetize, with space for affiliate features, video content, and your latest posts.
• Home Option 4: A clean, content-first layout for bloggers who love simplicity but still want their site to make an impact.

💡 Tip: Home Options 3 and 4 don’t have to only be for a homepage! Either one would make a great standalone blog page if you want to keep your homepage business-focused.

Charlotte Block Collection

The Charlotte Block Collection is packed with 180+ predesigned blocks and sections you can insert anywhere on your site. Easily mix, match, and customize to create one-of-a-kind layouts that work for your content and goals.

Elegant, Ready-to-Use Page Templates

Charlotte comes with 12 styled page templates: About, Affiliate Shop, Blog, Contact, Category Index, Resources, Portfolio, Sales page, Services, Social Landing, Subscribe/Opt-In, and Thank You Page. All beautifully designed and ready for your content!

A Built-In Sales Page

Launching a course or offering services? Charlotte’s included Sales page is designed to help you showcase your offer and connect with the people who need it most! Pair it with the Opt-In page to share a freebie, and the Confirmation/Thank You page to follow up and keep the conversation going.

Blog Blocks

Charlotte features our signature Blog Blocks, a versatile collection of easy-to-use, mobile responsive blocks designed to elevate your posts with unique and helpful touches. These blocks can help readers discover similar content, encourage email signups, showcase featured products, and more!

Optimized for Mobile & Google Core Web Vitals

Responsive, fast, and easy to navigate, Charlotte is designed to look great and load quickly on any device. Built to meet modern performance standards without sacrificing style!

Powered by Kadence

Built on the powerful Kadence framework, Charlotte gives you full control over your site’s design, from fonts and colors to layouts, navigation, and beyond. Every detail is yours to customize, so your website feels just right for your brand.

Is Charlotte right for you?

💡 Course creator? You’ll swoon over the included Sales page and Opt-In page, perfect for promoting your offer and growing your list!

🖥️ Service-based business or coach? Don’t miss the Services and Resources pages, designed to showcase what you do + how you can help.

💕 Blogger? Check out the Category Index and filterable Affiliate Shop, great for sharing your content and monetizing your favorites.

Charlotte is polished, purposeful, and designed to bring your brand to life with a site that looks beautiful and works hard behind the scenes. Every detail is crafted to help you show up with confidence and create an online home that feels like you.

Still deciding between themes? Here’s a deeper look at what makes 17th Avenue Designs themes worth the investment!

Looking for a WordPress theme that’s equal parts stylish, flexible, and easy to use? Say hello Mia, a longtime favorite from 17th Avenue Designs, now beautifully rebuilt on the Kadence framework.

Whether you’re a travel blogger, food creator, or lifestyle storyteller, the Mia WordPress Theme makes it simple to build a scroll-worthy site that feels like you. With four homepage options, a block collection with over 200 pre-built blocks, and pages designed to keep readers clicking, Mia is the perfect mix of beauty and brains.

A New Chapter: Mia for Kadence

If you’ve used the Genesis version of Mia in the past, you’ll LOVE what’s new. This isn’t just a refresh—it’s a completely new theme, redesigned from top to bottom on Kadence.

• 4 Homepage Options – Choose from four beautiful and functional homepage layouts that can easily be tweaked to suit any niche!
• Block Collection – Use the Block Collection to insert blocks anywhere on your site and create one-of-a-kind page layouts. Mia includes our largest collection of blocks to date, with over 200 blocks!
• Start Here Page – The Start Here page is the perfect way to welcome new readers to your site and captivate them with your content and resources.
• Affiliate Shop Page – With the filterable Affiliate Shop page, readers can easily find the products and companies you recommend. Sit back and let this page do the selling for you!
• Blog Blocks – Mia features our signature Blog Blocks, a versatile collection of easy-to-use blocks designed to elevate your posts and keep readers engaged.
• Powered by Kadence – Last but certainly not least, Mia is now built on Kadence! With the dynamic features of Kadence, you have the ability to customize every detail of your site (fonts, colors, page layouts, navigation and footer layout, and so much more) without touching a single line of code. Plus, Kadence is lightweight and performance-optimized, meaning faster site speeds!

Crafted for Creators

Mia was designed with content creators in mind. It’s minimal without being boring, elegant without being fussy. Mia is built to grow with you, whether you’re starting out or refreshing your online space.

• 🍳 Food blogger? You’ll love the Food homepage with drop-down recipe filters.
• 🗺️ Travel blogger? Check out the Destinations page, complete with a linkable map.
• 📚 Lifestyle creator? The classic layout and Start Here page give your content room to shine.

Real Talk: Mia Theme Reviews

Here’s what Mia users are saying:

“The Mia theme is not only beautiful and ridiculously flexible (I was blown away by the number of options available), but they also make customization easy through user-friendly tutorials online. And when I reached out with a question, they got back to me within an hour. Love it.” – Elizabeth W.

“I have a new lifestyle blog and wanted a fresh, clean theme and Mia fit the bill! Their themes come with tutorials which are always so helpful. I had one question after setting up my site and they responded quickly. If you’re on the fence about buying a theme I would go for it.” – Barb N.

“Incredibly beautiful and functional template. The materials on how to set up your site made setting it up so much easier!” – Erin R.

“The theme is BEAUTIFUL. It is everything I had hoped for and more. I am still growing my site, and this theme meets all of my needs. It’s beautiful now, and offers all that I will need once I get everything built out. AMAZING! Highly recommend. Worth every penny!” – Jill S.

“Love the guided customization options and directions. SO easy to install and tweak.” – Katie B.

Looking for more reviews? You’ll find dozens of customer experiences on our testimonials page, plus 1,700+ verified reviews in our Etsy shop!

Mia WordPress Theme FAQ

Do I need coding experience?

Not at all. With Kadence and our built-in block collection, customizing your site is truly drag-and-drop. Plus, we’ve got step-by-step tutorials for everything!

Can I switch from Genesis to Kadence?

Absolutely! If you are currently running Mia for Genesis and want to switch to Mia for Kadence, start here.

Can you install the Mia theme for me?

We’d love to help install and set up your theme! Check out our Premium Theme Installation service for New and Existing sites. If you’re currently running Mia for Genesis and would like to switch to the shiny new Kadence version, learn more about our Genesis to Kadence Theme Conversion service.

I saw an article about the Mia theme—does that apply to the current version?

No. 😊 The online article you might have seen refers to the Genesis version of Mia, which was retired in 2023! Mia for Kadence is an entirely new theme, rebuilt brick by brick on Kadence.

Does Mia sound like a good fit?

There’s a reason Mia has been one of our most-loved themes for years. She’s designed to help you create a beautiful, content-first site that feels just like you. Easy to set up, fun to customize, and always stylish.

If you’re wanting a website that’s polished, intentional, and built to grow with your content, the Mia WordPress Theme from 17th Avenue Designs might be the perfect fit! ✨

Still deciding between themes? Here’s a deeper look at what makes 17th Avenue Designs themes worth the investment.

We’re delighted to unveil the Magnolia WordPress Theme, now redesigned on the Kadence framework.

Elevated and highly versatile, Magnolia is designed for creatives and professionals who appreciate clean design, purposeful details, and a seamless user experience. Whether you’re an interior designer, service-based business, photographer, or blogger, Magnolia offers a timeless foundation to showcase your work, connect with your audience, and grow with intention.

From the built-in Sales page to the curated Resources Library — every detail is designed to feel luxurious and completely aligned with your vision.

Features You’ll Love in Magnolia

Three Elegant Homepage Layouts

Magnolia includes three distinct homepage options, each thoughtfully designed to cater to different needs:

• Home Option 1: Ideal for service-based businesses, coaches, and course creators looking to showcase their offerings with clarity and sophistication.
• Home Option 2: Perfect for interior designers and creative professionals aiming to highlight their portfolio and services in a visually compelling way.
• Home Option 3: Tailored for bloggers who want a clean, content-focused layout that emphasizes their latest posts and affiliate features.

Flexible Page Templates

Magnolia includes 15 beautifully crafted page templates, each designed to help you build a cohesive, conversion-focused website:

• About (two options – Long & Short)
• Blog
• Category Index
• Contact (two options – Long & Short)
• Course/Sales Page
• Portfolio
• Resources
• Services
• Shop Our Favorites
• Social Landing Page
• Subscribe
• Thank You Page
• WooComerce Shop

Enhanced Blogging Experience

With multiple blog layouts and a collection of versatile Blog Blocks, Magnolia empowers you to create engaging and visually appealing blog posts. Features like related posts, author box, and custom Shop the Post blocks enhance reader engagement and monetization opportunities.

WooCommerce Integration

Magnolia’s WooCommerce shop page features a sidebar with sticky product filters, creating a seamless and intuitive shopping experience. And with Kadence, you can customize every aspect of your shop, from product pages to the cart and checkout experience. Easily sell physical products, digital downloads, or whatever your heart desires… Magnolia gives you the tools and flexibility to do it all!

Customization Made Simple

Built on the powerful Kadence Framework, Magnolia offers extensive customization options:

• Easily adjust colors, fonts, spacing, and page layouts.
• Customize the configuration of the header, navigation, and footer.
• Utilize the Magnolia Block Collection to build custom pages effortlessly.
• And the best part? No. Code. Ever.

Learn more about what’s possible in Kadence!

Optimized for Performance & SEO

Magnolia is fully responsive, fast-loading, and optimized for Core Web Vitals, ensuring your site performs well across all device types.

Is Magnolia Right for You?

💻 Service-Based Business or Coach? Magnolia’s Services and Sales Page templates are designed to highlight your offerings professionally and persuasively.

🛋️ Interior Designer or Creative Professional? The Portfolio and Resources pages provide an elegant platform to showcase your work and share valuable content.

🤍 Blogger? Between Home Option 3, the Category Index, and Shop Our Favorites page, you can create a content-rich site that also monetizes effectively.

Magnolia makes it easy to build a beautiful, professional website that reflects your work and style. With its clean design and flexible features, it’s a strong foundation for sharing what you do, connecting with your audience, and growing your brand with confidence.

Still deciding between themes? Here’s a deep dive into what makes 17th Avenue Designs themes worth the investment!

We’re so excited to introduce Clover, now available for the Kadence framework!

The Clover WordPress theme has been a longtime favorite for coaches, service-based businesses, and bloggers — and now she’s even more powerful and customizable than ever. With a brand new homepage layout and a suite of updated features, Clover is designed to help you create a beautiful, strategic website that connects with your audience and reflects your purpose.

Designed with Wellness in Mind

Clover’s clean, calming aesthetic makes it a perfect fit for wellness coaches, nutritionists, therapists, and holistic brands. The neutral color palette and airy layouts give your content room to breathe, while flexible design tools make it easy to tailor every detail to your brand.

Whether you’re offering 1:1 services, sharing blog posts, hosting a podcast, or building an email list, Clover makes it simple to create a cohesive, welcoming presence online.

What’s New in Clover for Kadence

3 Stunning Homepage Options

Clover now includes three unique homepage options. Each layout is fully customizable, so you can mix and match blocks to create a homepage that works perfectly for your niche.

• Home Option 1: A streamlined layout designed for coaches and service providers, with clear sections for services, testimonials, and a call-to-action.
• Home Option 2: Built for service-based businesses who want a bit more flair, this layout features bold typography, engaging visuals, and interactive elements like typed text.
• Home Option 3: Perfect for bloggers and content creators, this layout highlights your latest posts, categories, and opt-ins to keep readers coming back.

Clover Block Collection

The Clover Block Collection includes over 125 predesigned blocks and sections, so you can easily + quickly create layouts that reflect your brand beautifully. From testimonials and pricing tables to featured products, you’ll find everything you need to bring your vision to life.

Refreshed Page Templates

We’ve redesigned the Category Index, Course/Sales Page, Podcast Page, and Services Page with new, modern designs that are easy to customize. Plus, Clover now includes styled Subscribe and Thank You pages to help you grow your list and create a thoughtful experience for new subscribers.

New Blog Features

Clover includes our signature Blog Blocks, a versatile collection of mobile-friendly blocks that help your posts shine and keep readers engaged. You’ll also find built-in Shop the Post widgets to showcase your favorite products, no affiliate account needed.

Designed to Perform

Clover is fast, responsive, and thoughtfully optimized for performance. It loads quickly, feels smooth to navigate, and looks polished on every screen, from desktop to mobile.

Powered by Kadence

Powered by the Kadence framework, Clover gives you full control over every part of your site: fonts, colors, layouts, headers, footers, and more. You can fine-tune every detail without ever touching a line of code.

A Perfect Fit for…

Clover was designed with wellness brands in mind, but her clean, customizable design also works beautifully for:

💻 Coaches and consultants
💕 Service-based businesses
🎙️ Bloggers and podcasters
🛒 Online shops
🎨 Creatives and solopreneurs

Clover isn’t just here to make your website look pretty (though she definitely does that). She’s here to help you show up with confidence, clarity, and a site that finally feels like home.

Launching something new? Refreshing your online space? Clover turns “where do I even start?” into “look what I just built.”

Still on the fence? Here’s what sets 17th Avenue themes apart.

Refined. Classic. Effortless. Introducing Amelia, a Parisian-inspired WordPress theme designed for bloggers, influencers, and creatives who want their site to feel both luxurious and approachable. Now beautifully rebuilt for the Kadence framework, Amelia offers even more flexibility to create a space that’s uniquely yours.

Whether you’re sharing fashion finds, travel stories, recipes, or lifestyle content, Amelia’s clean layout and thoughtful details bring your vision to life. From the full-width post slider to the elegant new footer, every element is designed to make a lasting impression. And with two distinct homepage layouts to choose from, you can set the tone from the very first scroll.

What’s New in Amelia for Kadence

2 Gorgeous Homepage Options

Choose from two distinct homepage options:

Home Option 1 offers a timeless layout with a full-width post slider, category buttons, and clean, structured sections. Perfect for bloggers who love a classic look and easy navigation.

Home Option 2 leans more editorial, with a magazine-style layout and generous white space that’s ideal for curating lots of content in a stylish, reader-friendly way.

Flexible Page Templates for Any Kind of Content

Amelia works beautifully for personal blogs, digital portfolios, and content-rich lifestyle sites alike. Inside the theme, you’ll find a suite of customizable page templates, including:

• About
• Blog
• Category Index
• Contact
• E-Commerce Shop
• Services
• Portfolio
• Shop My Favorites
• Social Landing
• Subscribe

The result? A site that looks polished, intentional, and cohesive from day one.

Made for Bloggers & Creators

Amelia is thoughtfully designed with features that support the way you create, connect, and share online, including:

• Shop the Post blocks for monetizing blog content
• Blog Blocks, a versatile set of blocks designed to elevate your posts and keep readers engaged. Use them to recommend related content, grow your email list, highlight featured products, and more.
• Beautiful recipe card styling (compatible with WP Recipe Maker)
• WooCommerce-ready with a custom shop page layout + product filtering
• Built-in Instagram feed in the footer

Built for Performance

Amelia is designed to be fast, responsive, and smooth across every device. It’s lightweight under the hood, easy for visitors to navigate, and optimized to meet today’s performance standards.

Powered by Kadence

Amelia is built on the powerful (and beginner-friendly!) Kadence framework, giving you complete control over your site’s design. You can easily adjust fonts, colors, spacing, and page layouts using a visual editor that shows your changes in real time. From updating your homepage to fine-tuning the mobile menu, Kadence makes customization feel approachable… and dare we say, fun!

Is Amelia the right fit?

📝 Blogger or content creator? Amelia’s clean layouts, versatile Blog Blocks, and category-focused design help you guide readers through your content with clarity + style.

🛍️ Influencer or product creator? With built-in Shop the Post blocks, an affiliate-ready Shop My Favorites page, and full WooCommerce support, Amelia makes sharing and selling seamless.

Amelia is elegant, flexible, and purposefully built to help your site feel intentional from the first click. Whether you’re just starting out or ready for a refresh, she’s ready to grow with you. ✨

Not sure which theme is the one? Visit our helpful guide!

Vivienne has always been the picture of timeless design: beloved for her clean lines, classic details, and quietly confident presence. Now, Vivienne is available for Kadence, and she’s more versatile and customizable than ever!

With all the elegance of the original design, the Kadence version of Vivienne introduces two brand new homepage layouts, a powerful block collection, fresh page templates, and new ways to showcase your content, recommended products, and services. Perfect for bloggers, influencers, and creatives who appreciate simplicity done beautifully.

What’s New in Vivienne for Kadence

3 Beautiful Homepage Options

Choose from three distinct homepage options, all designed with clarity and intention.

• Home Option 1: A timeless layout that puts your latest posts front and center, perfect for traditional blogs.
• Home Option 2: A more structured blog layout with featured post areas, ideal for bloggers who publish frequently and have a lot of content.
• Home Option 3: Designed with small businesses in mind, this layout makes it easy to showcase your services, guide visitors with clear calls-to-action, and present your work in a polished, professional way.

Vivienne Block Collection

Vivienne includes a Block Collection with 85+ flexible design blocks you can use anywhere on your site. Easily create custom layouts, add visual interest, and build pages that feel uniquely yours. No coding required!

Refined Page Templates

The About, Category Index, Contact, Services, Shop, Social Landing, and Subscribe pages have all been thoughtfully redesigned with simplicity + style in mind. Each template provides a strong foundation that you can personalize to reflect your brand.

Enhanced Blog Features

Vivienne includes our signature Blog Blocks, a versatile set of tools designed to elevate your posts and keep readers engaged. Easily showcase recommended products, feature related posts, and add visual flair to your content.

Affiliate Shop Page

Monetize your recommendations with the filterable Affiliate Shop page. Curate products and companies you love, making it easy for readers to find and shop your favorites!

Built for Performance

Vivienne is responsive, lightweight, and thoughtfully optimized to meet modern performance standards. It’s fast, intuitive to navigate, and designed to look perfect on every screen.

Powered by Kadence

Vivienne is built on the Kadence framework, which gives you the creative freedom to shape your site exactly how you want it. Easily customize fonts, colors, layouts, navigation, and more — all without code.

Is Vivienne right for you?

📝 Blogger or writer? Vivienne’s classic blog layouts, curated Blog Blocks, and elegant Category Index make it easy to share your content in a way that feels polished and intentional.

🛍️ Influencer? The built-in Affiliate Shop page makes it simple to share your favorite finds in a curated, cohesive way that aligns with your brand.

🖥️ Service-based business or coach? Vivienne includes a dedicated Services page and a clean, professional homepage layout (Home Option 3) that helps present your work beautifully.

Vivienne is understated, refined, and thoughtfully designed to support your brand without overwhelming it. Every feature is crafted to help you create a website that feels elevated, effortless, and entirely your own.

Still exploring your options? Here’s what sets 17th Avenue themes apart.